“About the launch of the movie “The Blind Side” with Sandra Bullock:
“We try to explain [to Christians] that it’s just like voting,” Jonathan Bock, founder and president of Grace Hill Media, said. “If you want to see more of these movies, they have to be a hit.”
“We try to explain [to Christians] that it’s just like voting,” Jonathan Bock, founder and president of Grace Hill Media, said. “If you want to see more of these movies, they have to be a hit.”
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Grace Hill Media is the agency behind the success of the launch campaign of this movie. They’re specialized in reaching “People of Faith”. Such a distinctive target!
more info here